Paytm Recruitment 2026: Paytm Recruitment 2026 for Business Analyst roles. Check eligibility, required skills, job responsibilities, selection process and apply online details for Paytm careers.
🔍 About Paytm:
Paytm is India’s largest mobile payment and commerce platform. Paytm started by offering mobile recharge and utility bill payments and today it offers a full marketplace to consumers on its mobile apps. Available at Paytm.com and all app stores, it offers incredible user experience and support. Consumer brand of India’s leading mobile internet company One97 Communications, Paytm is head-quartered in New Delhi, India. Its investors include SAIF Partners, Sapphire Ventures and Saama Capital and Ant Financial (Alipay).
💼 Job Role: Business Analyst
Location: Noida
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📝 Job Description:
- We are looking for a Senior Manager – Product Analytics to drive data-led decision making across the Paytm Ads platform.
- This role works closely with Product, Data Engineering, Sales, and Operations teams to analyze product performance, user behavior, and campaign outcomes, translating data into actionable insights that improve advertiser and platform performance.
Responsibilities:
- Build and maintain automated dashboards and BI reports for key product and revenue metrics.
- Write advanced SQL queries to analyze large datasets and generate actionable insights.
- Analyze product usage, funnels, retention, and feature adoption to identify growth opportunities.
- Conduct A/B testing, cohort analysis, and segmentation to measure product and campaign impact.
- Track and optimize digital marketing performance metrics such as CAC, ROI, CTR, and conversions.
- Translate business/product questions into structured analysis recommendations for stakeholders.
Skills:
- B.E./B.Tech from a reputed engineering institute
- Experience in Product Analytics, Management Consulting, Business Strategy, or Sales/Marketing Analytics roles.
- Strong SQL expertise for large-scale data analysis and reporting.
- Experience with BI tools such as Superset, Tableau, Power BI, or Looker.
- Solid understanding of product analytics, marketing metrics, funnels, and experimentation frameworks.
- Familiarity with digital marketing platforms such as Google Ads and Meta Ads Manager.
- Experience in AdTech / MarTech ecosystems is preferred but not mandatory.
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📌 Eligibility Criteria
-
Qualification: B.E / B.Tech
-
Work Experience: Experienced
✅ How to Apply for Paytm Recruitment 2026?
Interested candidates can apply online by clicking the application link below: